Built Between
Two Markets.
Levlan is an international marketing company connecting China, the UK and Europe through strategy, localisation and cross-border expertise.
While living and working in China, Michael Steadman saw first-hand how strong Chinese companies could struggle to communicate their value to Western customers — not because their products lacked potential, but because the marketing, language and expectations surrounding them often didn't translate.
As a result, that experience became the foundation for a different kind of international marketing company: one designed to understand both sides of the conversation.
Where It
Began.
Levlan is the result of a journey through media, business, marketing and cross-cultural communication.
Working inside the market
Michael spent several years living and working in China, producing media and helping Chinese teams communicate more effectively with international customers.
Meeting Amanda
Work with Amanda Ren developed from an initial website project into a wider collaboration creating international-facing marketing for Chinese businesses.
Connecting both sides
However, the collaboration did not end when Michael returned to the UK. Instead, the work continued across borders — combining an on-the-ground understanding of China with a Western customer perspective.
Building the company
In 2026, that experience became Levlan: an international marketing company built specifically to help businesses move confidently between markets.
Two
Perspectives.
One Company.
Levlan combines experience from both sides of the relationship — Western market understanding alongside genuine business experience inside China.
Michael Steadman
Michael's background spans international marketing, film, photography, web development and digital production. Having lived and worked in both China and Europe, he brings a practical understanding of how brands, communication and customer expectations change between markets.
Amanda Ren
Amanda brings the perspective of a Chinese business owner and operator, with first-hand understanding of the ambitions, realities and opportunities facing companies that want to develop international markets.
We're Not Looking
At China From Afar.
As an international marketing company working across markets, we know effective international marketing needs more than translation. It needs an understanding of how people think, buy, communicate and do business on both sides.
Inside China
Local business understanding, communication and production capability.
Inside Western Markets
Western positioning, customer expectations, creative direction and market communication.
One Connected Team
Strategy and execution designed to work across borders instead of being handed from one disconnected supplier to another.
Built From Experience.
Not Theory.
Understanding the Context
International marketing decisions make more sense when you understand where a company has come from, how it operates and what its team is trying to achieve.
International Marketing That Travels
A message that works in one country may not work in another. Levlan helps reshape positioning, presentation and communication around the audience receiving it.
Ideas That Become Real
Strategy matters, but execution matters just as much. Our work connects thinking with websites, campaigns, content, exhibitions and practical market activity.
International Business
Is Still About People.
Behind every market, campaign and international expansion plan are people trying to understand one another. That is where we believe good international marketing starts.